LET’S MEDITATE | Headspace
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Refresh the brand look, feel and voice with a focus on what made us who we are: meditation.
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Let’s meditate. A simple rallying cry, and an invitation, to anyone and everyone who deserves a little self-care. This line, and our creative direction, create a sense of community, in a friendly, relatable package with bright, bold imagery.
Campaign executions featured cheeky two-part lines that call attention to a problem and solve it, followed by our tagline inviting anyone to join in on the simple solution.